| Search Engine Optimization Methodology
Description:
In this session Susan will identify the most popular search engines and provide information on their formulas for search engine ranking as each one uses their own set of rules. In this session She will walk you step by step through her methodology for top search engine ranking - Search on "tourism internet marketing" or "Internet Marketing Webinars" to see if Susan knows what she is talking about.
You will learn:
- How to identify the top search engines
- The methodology to make your site search engine friendly
- The key elements in the search engine ranking criteria
- The key elements of web site design that accommodate the search engines
- How to reverse-engineer your competition to see how they got the search engine placement they did
- How to identify your most appropriate keywords phrase for optimization
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